Blogpost 6

What are some basic geometric shapes that worked well with your company name and idea so far?Some basic geometric shapes that worked well with my company are circles. Because I am doing a luxury brand for men, I want a more stylish look and elegance. As I developed my company logo I noticed that the shape of the sun ties in with my company name which is "Lumiere" meaning light in french. So I decided to work on the shape of the sun and create more variations of it.

How can I include these shapes in these drawings? - I am making a logo based on the sun. Because the sun is round, I am using a circle for the shape of the sun and rectangles with a curved point to create the flares of the sun.

Blogpost 5

 Traditional

• Focal point - The focal point of this poster is the circle in the middle. This is obviously the poster's focal point because it is the most significant element in the poster. Because it's the largest element the person who is viewing the poster will direct their eyes onto the circle in the middle
• Leading Lines - In the poster, I believe I can't see any leading lines. However, there is this white inside the circle that gives the interpretation as a source of light. Because of this, it will the eyes of the viewers in the circle.
• Use of colour - This poster's use of colour is quite easy to understand. The artist used orange and blue as the colours of the circle and black as the background. Because the background is black the circle in the middle stands out more and makes the colours orange and blue more vibrant. I also think that the artist used orange and blue to make a meaning perhaps to create an illusion and make it appear as a source of light. 
• Use of repetitive elements- In the poster the only thing that is repeated is the use of circles. Beneath the circle in the middle is another circle. It looks like a reflection of the circle in the middle. Because of this, it makes me think that the circle in the middle is above a water source and is reflecting on it.
• Use of typography - the use of typography here is quite cool. the texts in the posters separate the circle in the middle and the circle beneath it. I also think that the artist used the text as the horizon line for the water source.

Contemporary

• Focal point -  It was really hard to tell what is the focal point of this poster. But, the focal point of the poster is the text "London". This is because of how the elements of the poster are arranged. In the poster, there are many things going on bad the thing that stands out is the text "London". The squares shapes and lines lead to the text. It is also the largest element in the poster and the font it has (Bold sans-serif).
• Leading lines - The poster does have a lot of lines because it has a lot of shapes. The shapes specifically the squares, kindly make out a gridline for the rule of thirds. This is clever for the artist because the text "London" is positioned in one of the intersections of a rule of thirds grid.
• Use of colour - The poster has a black and white monochromatic colour scheme with a red background. The artist used red as the background to make the blacks and whites pop
• Use of repetitive elements - The artist used a repetition of shapes and colours. He used rectangles as a frame. If you look closely at the poster you can see that all of the text and pictures are in a rectangular frame. Each of these rectangles provides meaning. The artist also used repetition of black and white to highlight the important bits in the frame like the text.
• Use of Typography - In the poster there is a lot of typography. The typography in this poster is very important because it is the one that provides hints of what the artist is trying to say. For example where the event is and what time it starts. "London" and "8:59 am".

Aotearoa

• Focal point - The focal point of this poster is the text in bold "Design". This is the focal point of the poster because of how much takes space up in the canvas/poster. It is significantly larger than the other texts.  
• Leading lines - In this poster, I think the artist did not use much of leading lines, he used typography to show what the poster is about. 
• Use of colour - The artist used the colours brown, red, black and white. He used brown as a background and red white and black as the colour of the text. This is a good contrast for the background it makes the typography easy to see and makes it pop.
• Use of repetitive elements - In the poster, the repetitive use of typography is very significant because the artist makes different fonts.
• Use of typography - He used the fonts he created for his own typography in the poster. He used typography to promote his own art style and type of making a poster

Aaron Draplin Challenge

   Here are my notes:

 Start writing the name out in lower case and uppercase. This is important because it will help you take a better look at what you're working with. Gets you to feel for what you are making a logo for.

Try and incorporate things and objects that relate to the company or thing that you are designing for. This helps you think and create a unique logo for the corporate

Choose the best colour palette that you think suits and relates to the logo you are making.

Start writing some notes about what the company is about. What is the corporate about? what do they do? do? who is their target audience? what are they selling to people?

Get as many ideas as you can and don't think too hard about it. This will help you pick and think about the best designs for the corporate you are doing. 

Get some inspiration from something, take a look at different logos some old logos and take inspiration from it.

Week 6 do now's | 3.2

 In art, our teacher asked us to re write the possible fonts that we are about to use for our logo I chose this three as the possible logos for my design because right now I am not quite sure yet. My company name is Lumiere which means light in french. I originated from the Latin word lūmināria which also means light.