Blogpost 6

What are some basic geometric shapes that worked well with your company name and idea so far?Some basic geometric shapes that worked well with my company are circles. Because I am doing a luxury brand for men, I want a more stylish look and elegance. As I developed my company logo I noticed that the shape of the sun ties in with my company name which is "Lumiere" meaning light in french. So I decided to work on the shape of the sun and create more variations of it.

How can I include these shapes in these drawings? - I am making a logo based on the sun. Because the sun is round, I am using a circle for the shape of the sun and rectangles with a curved point to create the flares of the sun.

Blogpost 5

 Traditional

• Focal point - The focal point of this poster is the circle in the middle. This is obviously the poster's focal point because it is the most significant element in the poster. Because it's the largest element the person who is viewing the poster will direct their eyes onto the circle in the middle
• Leading Lines - In the poster, I believe I can't see any leading lines. However, there is this white inside the circle that gives the interpretation as a source of light. Because of this, it will the eyes of the viewers in the circle.
• Use of colour - This poster's use of colour is quite easy to understand. The artist used orange and blue as the colours of the circle and black as the background. Because the background is black the circle in the middle stands out more and makes the colours orange and blue more vibrant. I also think that the artist used orange and blue to make a meaning perhaps to create an illusion and make it appear as a source of light. 
• Use of repetitive elements- In the poster the only thing that is repeated is the use of circles. Beneath the circle in the middle is another circle. It looks like a reflection of the circle in the middle. Because of this, it makes me think that the circle in the middle is above a water source and is reflecting on it.
• Use of typography - the use of typography here is quite cool. the texts in the posters separate the circle in the middle and the circle beneath it. I also think that the artist used the text as the horizon line for the water source.

Contemporary

• Focal point -  It was really hard to tell what is the focal point of this poster. But, the focal point of the poster is the text "London". This is because of how the elements of the poster are arranged. In the poster, there are many things going on bad the thing that stands out is the text "London". The squares shapes and lines lead to the text. It is also the largest element in the poster and the font it has (Bold sans-serif).
• Leading lines - The poster does have a lot of lines because it has a lot of shapes. The shapes specifically the squares, kindly make out a gridline for the rule of thirds. This is clever for the artist because the text "London" is positioned in one of the intersections of a rule of thirds grid.
• Use of colour - The poster has a black and white monochromatic colour scheme with a red background. The artist used red as the background to make the blacks and whites pop
• Use of repetitive elements - The artist used a repetition of shapes and colours. He used rectangles as a frame. If you look closely at the poster you can see that all of the text and pictures are in a rectangular frame. Each of these rectangles provides meaning. The artist also used repetition of black and white to highlight the important bits in the frame like the text.
• Use of Typography - In the poster there is a lot of typography. The typography in this poster is very important because it is the one that provides hints of what the artist is trying to say. For example where the event is and what time it starts. "London" and "8:59 am".

Aotearoa

• Focal point - The focal point of this poster is the text in bold "Design". This is the focal point of the poster because of how much takes space up in the canvas/poster. It is significantly larger than the other texts.  
• Leading lines - In this poster, I think the artist did not use much of leading lines, he used typography to show what the poster is about. 
• Use of colour - The artist used the colours brown, red, black and white. He used brown as a background and red white and black as the colour of the text. This is a good contrast for the background it makes the typography easy to see and makes it pop.
• Use of repetitive elements - In the poster, the repetitive use of typography is very significant because the artist makes different fonts.
• Use of typography - He used the fonts he created for his own typography in the poster. He used typography to promote his own art style and type of making a poster

Art blogpost 3

 

Art Blogpost 4

My Brief:

Lumiere is a brand new luxury high fashion clothing brand that focuses on elegance and style for men. They are from France and now opening their markets outside Europe. They picked America, China and New Zealand as their trial run to promote their company.

 Because they are opening their stores outside Europe they asked me to make a new logo, and create stylish posters, billboards, price tags, and magazine covers.

All designs should be up to high class and elegance standards since they are targeting the audience with a lot of money.  The designs should also be easily recognised where and what company it is and should relate to cityscape and urban.

 

Art Blog Post 2

 

Analogous

Analogous colours are when they are similar to each other, especially when they are next to each other at the colour wheel. I like the different colours of brown and the hint of pink in the colour palette.

Complementary

A colour scheme is composed by using two opposite colours on the colour wheel. This is the particularly contrasting of all colour schemes which attracts the most attention. This colour looks similar to a coral theme.

Compound

It's a type of colour palette that are almost the same as complementary. Instead of using colours that are opposite, it uses the colors on both side of the opposite hue

Contemporary

Contemporary colours are colours that use different colours inside of the same colour spectrum. 

Double Split Complementary

Like split complementary, the colours are in the opposite sides of the colour wheel and uses both sides of the opposite colour, however here there are two.

Shades

Shades colour pallette just uses different shades in that same colour spectrum

Split Complementary

A split complementary scheme involves the use of three colors. Start with one color, find its complement and then use the two colors on either side of it.

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Square

Square colour palette is when the four colours are spaced evenly in the colour wheel forming a square.

Triad

A triadic colour scheme, a unique variant of the split complementary colour scheme, with an equal distance between all colours. All three colours are distributed evenly around the colour wheel, causing there to be no clear superiority of one colour.

Design Brainstorm

 In art, our teacher made us do a brainstorm about the possible themes and ideas that we can use for our design. For my theme, I have chosen cityscape and urban. I chose this theme because I think that there are a lot of things I can design with cityscape and urban.  In my brainstorm paper, I currently have a car company, boba shop, and shoe brand as a corporate, to make my design about. Right now I am leaning more on shoe brands.