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Friday 3 August 2018

Catchy Jingle

10 Things that make a catchy jingle.

-Know what you have to sell, its history, brand evolution, peculiarities of the brand, its uniqueness and how it stands out.

-Use the right and appropriate words

-Make your jingle simple and easy to remember and hum

-Use a repetition of the song and use rhymes to make your jingle easy to remember

-Use puns or jokes on your jingle to add a fun element

-Consider the competitors. find the products competitors. study their advertising strategies, look at the jingles or slogan they use

-Make clever use of the product's name. Use the words that will remind people of the brand

-Choose the appropriate tune or tempo for your jingle.

-Your jingle must not be too long

-Identify your target audience

Rating adds:

Coca-Cola: The jingle/song and tune are good it suits there product. I think their jingle is easy to remember and hum. But I feel like they are missing something

Rating: 8/10

Coca-Cola Ad

Kiwi Burger: The ad is simple and easy to sing. They also use fun elements

Rating: 9/10

Kiwiburger Ad

Milo: The jingle uses a repetition of words and it's simple and quick

Rating: 8.5/10

Milo

Cadbury: The tune they use is catchy

Rating: 9/10

Cadbury Ad







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